From the bayous of Louisiana to the screens of over eleven million followers, Justin Paul Chiasson, universally known as Stalekracker, has masterfully transformed his passion for Cajun cooking into a financial empire.
As fans flock to his channels for high-energy videos and authentic recipes, a central question arises: What is Stalekracker’s net worth in 2025?
While the social media star keeps his financial cards close to his chest, a detailed analysis of his diverse and thriving income streams places Stalekracker’s net worth at an estimated $2 million to $3 million.
This impressive figure is not the result of a single viral video but a carefully constructed business empire. It tells a story of a dramatic career change, savvy branding, and an authentic connection to a massive audience.
This definitive guide covers every component of his career to fully unpack how he built his multi-million-dollar wealth.
Who is Stalekracker? The Man Behind the Brand
Before diving into the numbers, it’s essential to understand the man who created the phenomenon. Justin Paul Chiasson was born on November 12, 1981, making him 43 years old as of June 2025.
Standing at approximately 5 feet 9 inches, the Scorpio is instantly recognizable by his signature look: a distinctive wig and a printed cap, an outfit that has become synonymous with his energetic brand.
He’s a dedicated family man, married to his wife, Amy Chiasson, with whom he shares two children.
Their Louisiana home, complete with a menagerie of pets including a dog, cat, chicken, a duck, and a goat, often serves as the authentic backdrop for his videos.
From Trooper to Tycoon: Stalekracker’s Career Path
Stalekracker’s journey to financial success is a story of a dramatic career pivot. Before he became a household name on social media, he pursued a career in law enforcement. He reportedly attended Nicholls State University to study criminal justice.
Following his education, he dedicated over a decade of his life to public service as a Louisiana State Trooper. It was a demanding role he held for many years.
His career took a dramatic turn when he transitioned from a state trooper to a full-time content creator. After facing controversy that led to his departure from the police force, he pivoted to focus entirely on his passion for cooking and sharing his culture with the world.
This shift proved to be incredibly successful, catapulting him to digital stardom and allowing him to build a thriving brand around his unique personality and culinary skills.
Why Did Stalekracker Leave the Police Force?
Stalekracker’s career as a Louisiana State Trooper ended in a well-publicized controversy. He was officially dismissed from his position in January 2023 following an internal investigation.
The investigation was connected to his involvement as a passenger in a hit-and-run boating accident that took place in July 2022.
Official reports stated the termination was due to violations of the department’s code of conduct.
In response to his dismissal, Stalekracker has publicly maintained his innocence and stated that he appealed the decision.
While navigating this professional challenge, he has also demonstrated a commitment to his community.
Notably, he has engaged in significant philanthropic work, including raising and donating over $100,000 to support relief efforts for those affected by Hurricane Ida in 2021.
The Engine of Wealth: Stalekracker’s Income Streams
Stalekracker’s net worth is a direct result of a brilliantly diversified business strategy that turns followers into customers.
Social Media Powerhouse: TikTok and YouTube Earnings
The foundation of his financial empire is his colossal digital footprint.
With over 11 million followers on TikTok and millions more on YouTube, his content generates significant revenue through creator funds, ads, and lucrative brand sponsorships.
His YouTube channel alone has an estimated earning potential of up to $154,000 annually from ads, not including high-value brand deals.
“Cajun Two Step”: The Multi-Million Dollar Seasoning Business
Perhaps the most significant contributor to Stalekracker’s net worth is his wildly successful product line, “Cajun Two Step.”
What started as a signature seasoning has exploded into a full-fledged brand encompassing a variety of spice blends, hot sauces, seafood boils, and more. This multi-million-dollar operation is the primary engine driving his wealth.
Beyond the Spice Rack: Diversified Ventures
Stalekracker has intelligently expanded his portfolio to create multiple streams of revenue, including best-selling cookbooks, a full line of branded merchandise, and even a foray into the restaurant business with a Jambalaya Shoppe franchise.
The Roots of the Flavor: Where His Passion Comes From
Stalekracker’s deep-seated passion for cooking is a family legacy, inherited directly from his grandfather, Donald.
His grandfather was known for adding a special kick of cayenne pepper to his dishes, affectionately calling it “Da Cajun Two Step.”
This simple act was more than just seasoning; it was an embodiment of his family’s Cajun heritage and the soulful flavor that defines Louisiana cooking.
This cherished memory and love for authentic flavor inspired Stalekracker to create his own line of seasoning, which he named “Cajun Two Step” in honor of his grandfather.
Now, he sells this signature blend to fans who want to bring a taste of Louisiana into their own kitchens.
His passion is further shared through his cookbooks, which serve as a direct extension of this lifelong passion.
The Stalekracker Phenomenon: How He Became Famous
Stalekracker’s rise to fame was a digital phenomenon, driven by his infectious personality and shareable content.
His influence extends beyond his personal platforms, as he has been featured and recognized by major media outlets like Tasty, Buzzfeed, Delish, and Mashed, introducing his unique brand of entertainment to an even broader audience.
His fame is also marked by his signature catchphrase, “Dude!”. It has become synonymous with his energetic and positive online presence.
The immense appeal of his content lies in the powerful combination of his high-energy personality and authenticity.
He makes cooking fun and approachable, breaking down intimidating recipes with signature catchphrases like, “While we wait, we hydrate!”
By filming in his own backyard, he provides a raw, unscripted window into a culture that has built a loyal community of millions.
What Are Stalekracker’s Most Famous Recipes?
Stalekracker is most famous for his mastery of classic, rustic Louisiana cuisine, particularly dishes meant to feed a crowd.
His most iconic preparations often involve a giant pot over an open flame. It can be his legendary crawfish, shrimp, and crab boils.
He is also renowned for his rich, dark-roux gumbos and hearty jambalayas.
Beyond specific dishes, his “recipe” is as much about the method as the ingredients.
He is famous for his liberal use of butter and his “Cajun Two Step” seasoning in nearly every dish.
A signature part of his process is the final taste test, where he famously exclaims, “Put it on a cracker, dude!” before sampling the finished product.
This simple act has become a beloved part of his content, proving that any of his delicious creations can and should be enjoyed on a simple cracker.
Frequently Asked Questions about Stalekracker
What is Stalekracker’s net worth?
As of 2025, Stalekracker’s net worth is estimated to be between $2 million and $3 million. His wealth is primarily generated from his massive social media presence, his best-selling “Cajun Two Step” seasoning and food product line, cookbook sales, and other business ventures.
What is Stalekracker’s real name?
Stalekracker’s real name is Justin Paul Chiasson.
Why is Stalekracker no longer a police officer?
Justin Chiasson was a Louisiana State Trooper for over a decade. He was dismissed in January 2023 following an internal investigation. The probe was related to his involvement as a passenger in a hit-and-run boating accident that occurred in 2022. He has publicly stated that he is appealing the decision.
What is the “Cajun Two Step”?
The “Cajun Two Step” is Stalekracker’s signature brand of all-purpose Cajun seasoning. It was inspired by a family tradition and is the cornerstone of his product line. It now includes various spice blends, hot sauces, and seafood boils.
Is Stalekracker married?
Yes, Stalekracker is married to his wife, Amy Chiasson. They have two children and live in Louisiana.
How old is Stalekracker?
Stalekracker was born on November 12, 1981. As of June 2025, he is 43 years old.
